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BNP Paribas Sponsors Opening of New Whitney Museum

  • 29.04.2015

To mark its sponsorship of the new Whitney Museum of American Art building in downtown New York City, BNP Paribas hosted a private preview event for clients on April 27.

As part of its civic responsibility and active support of arts and cultural institutions worldwide, BNP Paribas is a Founding Sponsor of the new building, which officially opens May 1. Designed by Renzo Piano, the new Whitney boasts spectacular features such as sprawling galleries, cascading outdoor galleries, and stunning views of the Hudson River and the city.

More than 400 guests filled the Whitney to view the museum’s inaugural exhibition, “America Is Hard to See.” The exhibit features over 600 works by some 400 artists spanning the period from about 1900 to the present, examining the themes, ideas and passions that have preoccupied and galvanized American artists over the past 150 years. Guests were able to take in the exhibition across multiple floors, with experts stationed on each floor to answer any questions regarding the works.

Jean-Yves Fillion, CEO BNP Paribas North America and Head of Americas CIB, welcomed guests to the event on behalf of the Bank and highlighted BNP Paribas’ continued commitment to the arts both in the US and globally.

“We are very honored to partner with the Whitney and to have the opportunity to sponsor the relocation to this new venue,” he said. “This new space not only creates a true home for its collections, but also embraces the energy of the city and the spirit of transformation of this neighborhood. The opening exhibit here, ‘America is Hard to See’, tells the story of America across many mediums. BNP Paribas has deep roots in America, and as a global bank, we see America’s unique place in the world, which is why we are committed to being a contributing citizen to our communities here.”