BNL, the Italian bank that has been part of our BNP Paribas Group since 2006, is celebrating this year a century of sound values, commitment and activities that have accompanied the growth and development of Italy's economic, social and cultural life.
To celebrate this event, a new logo has been created, showing BNL as a bridge between the past and the future.
"Every day is the future" is the tagline that illustrates the bank's capacity to focus on the future, expressing the belief that innovation and progress are a tangible goal towards which the bank should constantly strive.
To celebrate this special birthday, BNL has created a comprehensive communication campaign, with a film that recounts 100 years of history in 100 seconds. The campaign will run throughout the year and be rolled out to other media such as the press, posters, radio and the Internet.
BNL: 100 Years of History in 100 Seconds
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Coming Up Events
Several events will be organized throughout the year to celebrate BNL's Centennial, among them are:
· An art exhibition: “The Sea is my Land, Artists from the Mediterranean”
· A photography contest , also related to the exhibition “The Sea is my Land, Artists from the Mediterranean”. It will be open to artist who were born or work in the 22 countries that border the Mediterranean Sea.
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