This initiative, the first of its kind carried out by a large European airport hub, has been made possible thanks to the partnership initiated by JCDecaux Airport Paris between Aéroports de Paris and the mobile bank, Hello bank!.
Since July 1, 2014, all travelers have the opportunity to get free and unlimited Wi-Fi network in Paris airports. The online device consists of a homepage design and a pre-roll video introducing the unlimited Wi-Fi to passengers in some speech bubbles typical from Hello bank!.
Depending on which area the passengers are, contextualized messages are broadcast on digital screens. An information stall will greet passengers for the service’s launch.
After a stop in Paris, Hello Tomorrow is now in San Francisco, on 15th December.
Marwan Naami, Start-up Program Lead & Partnerships Manager at BNP Paribas in Paris, tells his...