The bank for a changing world

In collaboration with L'Atelier BNP Paribas, the Group has created "Change It", a video magazine that presents innovation in all its forms. It aims to identify the most innovative start-ups and offers insights into their operations around the world. This week, discover Alibaba.

The city of Hangzhou, a popular tourist destination, has become China's e-commerce capital with the emergence of Alibaba, the Chinese giant that rivals Amazon and eBay and was started by local student Jack Ma, who, one fine day in 1994, discovered the internet...

Alibaba Group is a Chinese e-commerce company that provides consumer-to-consumer, business-to-consumer and business-to-business sales services via web portals. It also provides electronic payment services, a shopping search engine and data-centric cloud computing services.

On November 11, 2015 took place the festival of singles in China: Singles' Day. The country’s e-merchants have implemented large-scale discounts on their products. Among them, the Chinese number one e-commerce Alibaba smashed its sales record, announcing indeed more than $ 14 billion in sales on that one day.