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BNP Paribas Investment Partners becomes BNP Paribas Asset Management
To accelerate the growth of its activities, BNP Paribas Investment Partners will: rebrand as BNP Paribas Asset Management (BNPP AM), as of 1 June, in order to support its strategy and a simpler organisation, develop as a leading provider of quality investment solutions for individual, corporate and institutional investors and target annual growth in assets under management of 5%.
New brand, new strategy
BNP Paribas Asset Management is enhancing its distinctive investment platform with the aim to delivering superior investment performance for its clients and With a focus on providing high quality, innovative solutions the firm is also targeting individual investors.
Frédéric Janbon, CEO of BNP Paribas Asset Management, comments: “Our aim is to build on our core strengths to become a leading provider of quality investment solutions for individual, corporate and institutional investors. We are investing in a scalable platform on which to base our future growth globally and achieve sustainable long-term success. By streamlining our operating model and product range, we will be very well placed to deliver high-quality products and solutions at the right price to our clients. We believe that this will enable us to meet our growth targets and will be the key to our success.”
By streamlining our operating model and product range, we will be very well placed to deliver high-quality products and solutions at the right price
BNP Paribas Asset Management, as at 31 March 2017, it's:
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