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BNP Paribas Merchant Services: the Group combines its expertise to serve merchants

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BNP Paribas is launching "BNP Paribas Merchant Services" to bring together, under a single brand, all of its expertise dedicated to merchant services. The aim is to offer a clear, consistent and integrated offer to support retail and e-commerce players in their growth challenges.

Supporting the growth of retail and e-commerce players

The world of commerce is constantly evolving. New consumer habits are emerging, transactions are accelerating, and customer expectations have never been higher.

In this dynamic environment, every transaction strengthens the customer relationship, and every service helps create a smoother customer journey while supporting the growth of merchants. As BNP Paribas helps drive these changes, it brings together its expertise to serve retail and e-commerce players under the banner of BNP Paribas Merchant Services.

Reliable, secure and easy-to-integrate solutions for high-performing customer journeys. By combining innovation, services and expertise, BNP Paribas Merchant Services boosts merchants' revenues, simplifies their customers' experience, supports their financing and strengthens their loyalty.

BNP Paribas Merchant Services offers merchants an integrated platform that combines technology, financing, services, and advisory expertise to make commerce a driver of sustainable growth.

What is BNP Paribas Merchant Services?

BNP Paribas Merchant Services brings together all BNP Paribas expertise across the merchant checkout journey, namely payment acceptance and consumer financing: AXEPTA BNP Paribas, 1POINT6, FLOA, BNP Paribas Personal Finance, BNP Paribas Factoring et BNP Paribas Leasing Solutions.

BNP Paribas Merchant Services serves as a central hub, showcasing the complementary strengths of the different business lines and enabling the creation of integrated solutions.

In practice, BNP Paribas Merchant Services consists of:

  • a dedicated team drawing on the complementary expertise of the Group's various business lines.
  • d’une plateforme unifiée, mettant à disposition l'ensemble de nos services de checkout, de paiement et de financement.

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What does this change for the merchant?

BNP Paribas Merchant Services gives merchants direct access to all the expertise of the Group through a global approach to its checkout and a unified integration experience. This approach allows them to optimise their checkout journey, finalise purchases, and accelerate sales growth across both B2C (Business to Consumer) and B2B (Business to Business) markets.

By bringing together diverse areas of expertise and solutions within a single approach, BNP Paribas Merchant Services simplifies integration and enables merchants to focus on what matters most: growing their business and improving commercial performance.

IN BRIEF:

➜ A global approach to checkout.

➜  Simplified access to the full range of checkout-related expertise.

➜ A unified integration experience to increase conversion and accelerate business development.

How does this meet our merchants' needs?

BNP Paribas Merchant Services adopts an approach focused on the development of the merchant's business, rather than simply promoting products.

Merchants are often approached by numerous providers offering relevant solutions individually, but without an overall coherent approach. They must then assemble the necessary components themselves to cover their checkout needs.

With BNP Paribas Merchant Services, the Group adopts a strong advisory approach to optimize the checkout process, while maintaining an open architecture: the benefits of a unified platform without dependance on a single vendor.

Beyond the technical performance of our payment or credit solutions, we assess their impact on its business with the merchant: increase in sales, improvement in the conversion rates and increase in the average baskets.

Merchants also see their business customers as a key driver of growth. BNP Paribas Merchant Services is therefore committed to offering payment and financing solutions that meet the needs of both individual and business customers. This capability is a differentiating factor, supported in particular by the expertise of BNP Paribas Factoring and BNP Paribas Leasing Solutions, fully integrated into BNP Paribas' Merchant Services offering.

Key points of BNP Paribas Merchant Services

BNP Paribas Merchant Services offers a holistic approach to checkout optimization, built on specialized expertise and high-performance technology. The objective: to streamline customer journeys, enhance the commercial performance of merchants and build a sustainable partnership with them, in which the European cash management leader supports them in optimizing their cash flow. 

Take away: 

  • A high-quality customer experience across all services. 
  • Cutting-edge technology to simplify integration.
  • The strength of a leading cash management bank in Europe to optimize cash flow.
  • Payment and financing solutions covering both B2C and B2B customer segments. 
  • An advisory posture and joint business reviews focused on results: increased sales, improved conversion and higher average basket size.

"A new milestone to better support the growth of our retail and e-commerce clients."

Thierry Laborde, Chief Operating Officer of BNP Paribas, in charge of Commercial, Personal Banking & Services (CPBS)

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