FAQ: The Group’s strategy

BNP Paribas Cardif has completed the acquisition of AXA Investment Managers (AXA IM) and signed a partnership agreement with the AXA group to manage part of its assets. This transaction will enable BNP Paribas to create a leading European asset management platform with more than 1,500 billion euros in assets under management.

This acquisition aims to strengthen the Group’s position in asset management and establish BNP Paribas as the European leader in long-term savings management. The new platform will combine the expertise of AXA IM, BNP Paribas Asset Management and BNP Paribas REIM, offering a wide selection of traditional and alternative assets, as well as an expanded range of responsible investment options.

The Group’s ambition is to become the leading fund-raiser for private equity investments and ETF provider in Europe. This transaction is in line with BNP Paribas’ mission to support the economy and finance future projects that are in the best interest of its clients.

For more information:

• Signing of the share purchase agreement for AXA Investment Managers by BNP Paribas Cardif
• BNP Paribas enters into exclusive negotiations with AXA for the acquisition of AXA investment Managers and a long term partnership in Asset Management
• AXA IM joins BNP Paribas: the birth of a leading asset management platform

• Our branch network is essential. It is evolving in line with the needs of customers, more and more of whom are opting for online banking services on a day-to-day basis. In 2024, BNP Paribas customers had around 1 billion interactions via the app, around 40 million remote interactions (telephone, email and chat) and around 1.5 million branch appointments.
• We are taking a pragmatic, long-term approach, making the necessary adjustments and performing a region-by-region analysis, which includes consolidations, closures and renovations. Our goal is to provide our customers with the most relevant banking system and to ensure that the majority of our teams are based in branches with at least five employees by 2030.
• To support our individual customers and business clients, we offer both BNP Paribas and Hello bank!, which complement each other and operate on the same technological platform. Our aim is to provide our customers with the best possible offer for their needs. We are going to simplify our offerings to make it easier for customers to choose the most suitable solution.
• We also intend to invest in customer service to provide an even more responsive service for day-to-day banking transactions, resolving issues at the first point of contact and responding within 24 hours
• Together with three other banks, we are launching a new service: Cash Services. Currently being implemented across France, this system will provide customers of the four partner networks with comprehensive services, including free euro cash withdrawals, cash deposits, cheque deposits and a variety of self-service banking options. It will also enable transfers and provide instant access to account balances and transaction histories.