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WM - Senior Investment Counsellor

Last update 16.07.2025

Position Purpose

A Senior Investment Counsellor (IC) is a client facing staff whose role is to provide holistic investment advice on products and services offered by BNPP Wealth Management. Investment advice will be based on a portfolio approach to promote asset allocation and the importance of portfolio diversification. Where appropriate, tactical solutions will be incorporated into the portfolio to achieve client's financial objectives. 

Responsibilities

  • ICs are in charge of the direct relationship with tagged clients who have been predetermined to be suitable for direct coverage given their risk profile and affinity to invest.
  • ICs have direct client contact with clients for more timely advice and is accountable for the suitability and risk management of the portfolio. IC is responsible for efficient and timely order taking and execution. Products and services are offered to tagged clients in accordance with the client’s risk profile and respect the knowledge and experience of the client.
  • ICs conduct regular portfolio reviews (at least on an annual basis) to ensure client’s portfolio is constantly calibrated in accordance to client’s objective and risk profile. Advisory on asset allocation should be made in accordance with the CIO view.
  • Investment products recommended by ICs must be on the recommended products lists published by WM IS which has gone through the Due Diligence process. Any exception is done on an unsolicited basis and as per client request.
  • ICs will keep RMs informed of changes to clients’ portfolio such that there is a coordinated approach to client servicing. The IC team is a resource and partner to RMs/Team Heads/Market Heads to achieve business targets and to ensure the best allocation of resources, client assignment will be reviewed regularly. 

Obligations and Compliance (minimum requirements)

  • Follow the general guidelines of the Bank and Management policies
  • Ensure deals & trade transactions are done accurately and fairly handled and in accordance to regulations & Management policies.
  • Inform and escalate issues to Management regarding irregularities in trading and incidents
  • Maintain proper audit trails
  • Follow the specific guidelines, policies and regulations related to:
    • Dealing in Securities
    • Advising on Securities
    • Advising on Forex (non leveraged and leveraged)
    • Advising on Structured deposits
    • Marketing collective investment scheme
    • Client suitability
    • Client selling process
    • Cross border rules
    • Marketing documentation

Technical & Behavioural Competencies

  • At least 10 years of relevant experience, with work experience as an Investment Counsellor
  • Experienced in Wealth Management
  • Experienced in portfolio management & portfolio advisory
  • Multi product knowledge and experience in dealing in these products: FX, Fixed Income, Equities, Structured Products, Funds and Discretionary Management
  • Good communication skills
  • Good presentation skills
  • Fluent in multi-languages, in particular Mandarin, is advantageous

Specific Qualifications

  • University degree
  • Must fulfill the fit and proper criteria, and licensing of relevant regulators
  • Must fulfill any in-house certification program (if and when required)
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