BNP Paribas, the bank for a changing world, is proud to present its Greenhouse in support to Mayor Bloomberg's initiative to plant one million new trees by 2017.
As part of its sponsorship of MillionTreesNYC month, the bank has created a traveling Greenhouse to educate people about this important initiative and to provide a means where New Yorkers can donate or purchase a tree.
The Greenhouse will debut on Thursday, April 24th, at the BNP Paribas' North American headquarters in New York City – 787 Seventh Ave, NY, NY 10019 – from 9am to 5pm.
On Friday, April 25th the BNP Paribas Greenhouse will travel to McCarren Park in Brooklyn, NY for the Arbor Day celebration where 200 BNP Paribas volunteers and 200 students will plant 120 trees. Bette Midler, founder of the New York Restoration Project, a member of the Mayor's office as well as Everett Schenk, CEO of BNP Paribas North America will join in the celebration and press conference.
On the week-end, the Greenhouse will travel to Union Square starting Saturday, April 26th thru Tuesday, April 29th from 8.00am to 6.00pm to generate and accept donations from New Yorkers. The Greenhouse will be staffed by BNP Paribas volunteers and will contain a number of exhibits about the MillionTreesNYC initiative and how to help New Yorkers make a change for the better. It will be equipped with touch screens computers to enable online donations which are 100% tax deductible.
On April 30th, the Greenhouse will finish the month in Columbus Circle.
To further support the MillionTressNYC initiative, BNP Paribas has also set in internal fundraising goal for its employees of $50,000 to adopt a school – for the purpose of revitalizing the schoolyard – this fall.About BNP Paribas
BNP Paribas (www.bnpparibas.com
) is a European leader in global banking and financial services and is one of the 4 strongest banks in the world according to Standard & Poor's. The group is present in over 85 countries, with almost 163,000 employees, including 15,000 in the US. The group holds key positions in three major segments: Corporate and Investment Banking, Asset Management & Services and Retail Banking. Present throughout Europe in all of its business lines, the bank's two domestic markets in retail banking are France and Italy. In the United States, BNP Paribas employs 15,000 people including 2,500 employees in its Corporate and Investment Banking as well as Asset Management and Services businesses which are headquartered in New York. It is also present in other financial hubs throughout the United States including Chicago, San Francisco, Los Angeles, Dallas, Houston, Miami and Boston. BNP Paribas also operates a retail banking business through its subsidiary Bank of the West with over 700 branches in the Western US.
Michele Sicard, Head of Corporate Communications, New York, +212-841-3070
Edwina Frawley–Gangahar, Media Relations, New York +212-841-3719
Kerrie McHugh, Media Relations, New York + 212-841-3809