With over 100 billion Euros in managed assets and 2,400 employees working in 23 countries, BNP Paribas Private Banking is one of the leading banking organizations worldwide. Private banking, a rapidly growing business with considerable prospects for profitability, is strategic in BNP Paribas' business development.
BNP Paribas Private Banking has leading positions in the major international private fund management centers in continental Europe and Asia. It also has significant presence in growing domestic markets such as Honk Kong, Italy, and Spain.
Lastly, BNP Paribas is expanding rapidly in markets and regions with high growth potential: London, Middle East, Americas, and Japan.
In all these markets, BNP Paribas Private Banking is pursuing an active strategy to gain market share by consolidating its sales organization and expanding its range of products and services.
In France :
With over 45 billion Euros under management and 75,000 customers, BNP Paribas Private Banking has plans to continue developing its business by capitalizing on its leading position in its domestic market and the expertise of its staff.
The organization of this business in France combines the unique know-how of the Private Banking and of BNP Paribas' bank branches. In each region, BNP Paribas Private Banking will be supported by specially dedicated Centers. On the strength of their specialists, these Private Banking Centers will provide the region with support in business development and customer service. This new organization will also include at the local level Private Banking Units. Furthermore, a team of experts, based in Paris, will be available to assist our key private investor customers.
This organization will provide local sales service and give our professionals the resources required to anticipate the needs of our private banking customers: traditional investors, business managers looking to increase the market value of their company, family shareholders, business leaders who own their own companies.
BNP Paribas Private Banking offers all investors a broad range of products and services specially designed to meet their individual needs: advice on securities, a complete range of fund management services, tax-shelter investments, management under mandate, private equity, advice on structuring investments, advice and transactions regarding investment assets (real-estate, rural property, art).
With the size of its organization, the expertise of its specialists and its extensive network of offices, BNP Paribas Private Banking's ambition is to consolidate its position as leader in France, all the while actively pursuing its global expansion.