In France, BNP Paribas ranks second in the warrants market with 25% market share, and is the leader in certificates with 60% market share. Its offering includes a range of over 900 warrants (on over 100 underlying in French, Italian, Spanish, Swedish, Finnish, American and other stocks/indices) and approximately one hundred certificates (discount, bear, capped, floored).
The Bank was the leading issuer of Nasdaq and Eurostoxx index warrants, as well as Elf Acquitaine, Lagardère, Rhodia, Sidel, Castorama, Nortel or Nike stocks. It's expertise is put to use in its range of products, which are constantly being improved, to track market trends and forecasts of market analysts.
BNP Paribas has chosen to concentrate on this emerging and sophisticated market by focussing on educating customers. Each year, the Bank's specialists take part in over 50 professional trade fairs and conference throughout France. They write articles and pieces for the Web sites of many broker partners and for industry publications. They answer investors' questions at toll-free information hotline (0 800 235 000) and on the Web site http://warrants.bnpparibas.com. various documentation is available free-of-charge: Guide to Warrants and Certificates, monthly newsletter and advisory notes.
In addition to this educational approach, the bank proposes an innovative Web site. Voted best warrant site of the year 2001 (Azefir, January 2001), it is the only site that offers a pricing module that recalculates warrant volatility based on market prices. This Web site will include in the near future a tool to rate warrants taking in consideration investors' risk profile, as well as on-line educational conferences and debates.