The contribution of companies towards meeting environmental and social challenges is now a major topic around the world. It is in this context that BNP Paribas has formalised a ‘company purpose’ text* that serves as a reminder of its mission as a bank and of its ethics. It also explains how the Group takes societal challenges into account in its operations as well as emphasising its ambition to be a leader in sustainable finance.
This ‘company purpose’ has been illustrated with a video that you can now watch below:
*Summarising the following documents created with the input of hundreds of employees: Our Vision and Mission (2015), Code of Conduct and Engagement Manifesto (2018).
Photo header : ©Brad Pict