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Digital Marketing and Analytics Officer

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Digital Marketing and Analytics Officer

  • CDI (Permanent)
  • Temps plein
  • Lisbonne, Lisbonne, Portugal
Postuler
Marque
BNP Paribas Corporate & Institutional Banking
Horaires
Temps plein
Métier
Marketing
Référence
1234567890100116069
Mise à jour le 14.09.2026

About the job

  • Enable the Digital Marketing team to reach, engage, and convert its audience by designing, operating and continuously improving the core digital communication ecosystem—websites, email platforms and social media channels—while providing data driven insights and analytics that shape strategy, boost performance and support change management initiatives 

Your Main Activities Are

  • Partner with Marketing to manage and publish content across the website, email campaigns and social media channels, enforcing brand and compliance standards, producing organic and paid content, and ensuring a consistent visual and voice identity
  • Monitor and analyse performance metrics for all digital touch points, generate regular reports and conduct descriptive and predictive analyses that translate into actionable insights supporting strategy, decision making and change management initiatives
  • Champion a data driven culture throughout the organization, fostering analytical skill building and best practice adoption
  • Prepare and deliver operational training, ensuring that the knowledge is passed in a consistent way by using specific tools and methodologies
  • Serve as the first point of contact for operational questions and issues within the team, troubleshooting problems and providing solutions

Profile and Skills to Success

  • Academic background in Marketing, Communications or equivalent areas
  • Fluency in English 
  • Excellent communication skills
  • Proactive, curious and eager to learn

#LI-Hybrid

Why joining BNP Paribas? 

BNP Paribas, the European leader in banking and financial services in Europe, operates in 64 countries and has nearly 180,000 employees. The Group is structured around three operating divisions. Its business lines cooperate closely, as part of our integrated model, to meet the needs of all our clients in a coordinated manner:

  • Corporate & Institutional Banking (CIB), connects corporate clients needing financing and institutional clients looking for investment opportunities
  • Commercial, Personal Banking & Services (CPBS), brings together all the Group’s commercial & personal banking and several specialised businesses
  • Investment & Protection Services (IPS), combines a unique continuum of products and services across protection, saving, investment and real-estate.

Our presence in Portugal

In Portugal since 1985, BNP Paribas today has more than 9.700 employees, distributed across the Group's 10 business entities established in the country. Its presence also extends to 11 excellence centres providing value-added services to various countries where the BNP Paribas Group also operates.

Diversity and Inclusion Commitment

BNP Paribas´ ambition is to cultivate an open and responsive environment for all that encourages collaboration and interaction. We demonstrate our commitment by actively contributing to the Group’s Diversity and Inclusion strategy and goals, in line with the United Nations Sustainable Development Goals. As part of our local Corporate and Social Responsibility - Diversity & Inclusion strategy, BNP Paribas Portugal is committed to:

  • Promote a fair and unbiased recruitment process and offer professional development opportunities to all employees;
  • Celebrate diversity and advocate for inclusion, both externally and internally, encouraging employee’s participation, creating space for different voices to be heard.

To foster the effort of BNP Paribas Portugal, multiple initiatives and events take place throughout the year where our people can find out more on the importance of diversity inclusion at the workplace and in our society.

Remote Working Conditions

At BNP Paribas, we embrace a Smart Working framework based on trust, autonomy and collaboration. Within this framework, eligible employees can benefit from flexible remote working options adapted to our hybrid working environment. To ensure a comfortable and efficient working setup, eligible employees are provided with both office and home equipment, are entitled to an equipment allowance and can benefit from exclusive partnerships to purchase additional items at reduced prices. 

Commitment towards work/life balance

Supporting employees in a hybrid way of working while providing them with the means to maintain a work-life balance is an essential dimension of our Smart Working program. At BNP Paribas, we care about our employees’ wellbeing and promote a culture of good integration between work and personal life. 

To find out more on why you should join BNP Paribas please read our Employee Value Proposition and our Career path page.

* Please note that only applications submitted in English will be considered. 

* In case you are selected for this role, further documentation will be requested to support your hiring process.

Corporate & Institutional Banking (CIB)

Corporate & Institutional Banking (CIB) se positionne comme une passerelle entre deux types de clientèles : les entreprises et les institutionnels - banques, compagnies d’assurance et gestionnaires d’actifs. Les équipes de CIB mettent en relation les besoins en financement des premières et les opportunités d’investissement recherchées par les seconds, en leur offrant des solutions sur mesure en matière de marchés de capitaux, de métiers titres, de financement, de gestion des risques, de gestion de trésorerie et de conseil financier.