Job content
Role Description and purpose
The Business Development Officer supports the commercial growth and execution effectiveness of BNP Paribas Asset Management’s Global Client Group in Singapore, with a focus on Retail & Wealth (70%) and Institution (30%). The role partners closely with sales colleagues, management and internal stakeholders to strengthen prospection, client engagement, onboarding, proposal management, sales governance and commercial reporting. The position requires strong execution and discipline, client focus, attention to detail and the ability to coordinate across teams to deliver high-quality outcomes in line with BNPP AM conduct, compliance and client service standards.
key responsibilities
- Sales Support & Prospection
- Support CRMs during their prospection phase for existing and prospective clients, including tiered client coverage.
- Work closely with sales colleagues to prepare account plans, client tiering analysis and prospect trackers.
- Conduct client segment analysis, competitor benchmarking, and product positioning, especially on our FFDI. You are expected to through these reports, provide analytical viewpoints on:
- Key differentiators of our products vs peers
- Key selling points / product positioning vs peers
- Support CRMS and follow up with client queries during prospection stage.
- To work with product specialists to develop insights on fund focus or products as advised,.
- Prepare high quality presentations, pitchbooks, seminar materials, market updates and internal briefing notes to support client engagement and business development campaigns. This may include coordinating with marketing.
- Work with CRMs and Sales Head to support pricing discussions, mandate /product structuring and proposal development.
- Coordinate RFPs, RFIs and proposals with investment specialists, product teams, RFP teams and other contributors, ensuring responses are accurate, timely, client-focused and aligned with BNPP AM messaging.
- Client Onboarding & Operational Coordination
- Coordinate with CAM on client onboarding requirements including KYC/KYI, account opening, suitability checks, mandate documentation, recertification and ongoing maintenance of client files.
- Liaise with Legal, Compliance, Client Onboarding, Operations, Finance, Reporting, Product, Marketing and Investment teams to ensure effective execution of client and business development requirements.
- Support governance routines, internal controls, policies and procedures, including timely escalation of risks, bottlenecks or compliance matters.
- Support Sales Heads on Sales & Management Reporting
- Contribute to commercial planning through pipeline analysis, competitor monitoring, client segment analysis, flow reporting, revenue tracking and management updates.
- Support sales management on preparing management reports.
Key Internal / External Relationships
- Internal: Sales colleagues, Management, CEO Singapore, Head of Distribution SEA, Investment Teams, Investment Specialists, Product, Communications & Marketing, Legal, Compliance, Client Onboarding, Operations, Finance and Reporting teams.
- External: Intermediary clients, private banks, insurance partners, wholesale distributors, consultants, service providers and Institution clients.
Role Requirements
Essential qualifications & experience
- University degree in Business, Finance, Economics or a related discipline; CFA, CAIA or equivalent qualification would be an advantage.
- Relevant experience in asset management, financial services, business development, distribution support, client service, sales operations or proposal management.
- Good understanding of investment products, capital markets, asset management distribution and intermediary / wealth management client segments.
- Experience supporting RFPs/RFIs, client onboarding, KYC/KYI processes, mandate documentation, sales reporting and pipeline management.
- Strong written and spoken English; additional Southeast Asian language capability would be an advantage.
- High level of accuracy, discretion, professionalism and commitment to compliance and conduct standards.
