BNP Paribas organizes its businesses into two main fields of activity: Retail Banking & Services (RBS) and Corporate Institutional Banking (CIB).
Our integrated and diversified business model
Our integrated and diversified business model is based on cooperation among the Group’s businesses and diversification of risks. This model provides the Group with the necessary stability to adapt to change and to offer clients innovative solutions. The Group serves nearly 33 million clients worldwide in its retail-banking networks and BNP Paribas Personal Finance has more than 27 million active customers.
With our global reach, our coordinated business lines and proven expertise, the Group provides a full range of innovative solutions adapted to client needs. These include payments, cash management, traditional and specialised financing, savings, protection insurance, wealth and asset management as well as real-estate services.
In the area of corporate and institutional banking, the Group offers clients bespoke solutions to the capital markets, securities services, financing, treasury and financial advisory. With a presence in 72 countries, BNP Paribas helps clients to grow internationally.