Senior Marketing Manager
Senior Marketing Manager
Owned by BNP Paribas, one of the world’s top performing banks, we are a global and UK leading player within the vehicle leasing industry. The growth that we’ve achieved in recent years and the number of major industry awards that we’ve won are testament to our innovative products, strong service ethics and most of all, the commitment and skill of our teams. Because leasing vehicles is about so much more than just getting from A to B. Joining us, your passion and skill will help make every journey a great one, and we’ll help you steer from strength to strength.
About the role
Through the effective management of your team you will support our commercial growth targets by developing clear segmented and targeted marketing strategies and plans across the entire customer relationship lifecycle (i.e. Acquire, Deepen & Retain). You will also lead our brand and external communications strategy to ensure our reputation for excellence and expertise is maintained and developed in our core target markets. Finally, you will be ultimately responsible for delivering best-in-class marketing outputs (campaigns, events, marketing materials etc) and leading the end-to-end creative delivery process. Put simply, a classic Marketing function.
In addition you will anticipate and identify changing market dynamics and ensure we have plans to adapt and deliver accordingly. Many challenges will be faced and we’re not just talking Brexit. It’s an exciting time to be in the mobility arena as we help our customers understand more about important technology changes and as a business we have some exciting developments as we are permanently looking to remain agile in a competitive world. For example, we are looking to drive and grow our B2C business and support our Corporate customers with an impressive range of employee solutions to develop in the B2B2E space.
This is a senior management role where you will be required to lead and motivate from the front and so provide direction and training whilst promoting and driving change. You will set and track objectives, ensure the right approaches and processes are in place and develop your team to give them the knowledge and expertise to be best in class.
Pay Zone level B3.
To succeed in this exciting role you’ll need to demonstrate a successful track record in marketing management gained in a similar role where you can clearly evidence the value you have added to a commercial business with the skills outlined above. We’re looking for someone who has high energy and a strong personality with creative flair who can build relationships with gravitas and ease. This role will involve a large amount of stakeholder management so you’ll need to display a real strength in true business partnering whilst always looking to drive innovation with real enthusiasm.
In addition, we need a proven people manager and leader who is competent and confident handling the complete employee lifecycle from hiring and training to motivating and developing. You will need to evidence success in helping people drive their careers and so realise their dreams.
Successful applicants will be invited via email to complete an automated online video interview so you can tell us all about yourself before we decide who to bring in for a final interview. This can be done on your mobile phone, tablet or laptop at any time of day so gives you complete flexibility. Full instructions and a Hints & Tips video will follow.
What’s in it for you?
Our employees are really important to us and being owned by a bank we all benefit from some excellent perks. Take a look at these:
Competitive (£50-60,000) basic salary
Annual bonus (up to £8,100)
Car or car allowance
Company Pension (the company will add in up to 10% into your pension pot every month if you put in 5%)
25 days holiday (plus bank holidays)
Volunteering days & Charity Fundraising events
Free Gym and parking
We’re a friendly bunch - more human than corporate and you’ll find our office environment welcoming. Here’s a recent video we put together that shows life at Arval:-
If you have the drive and ambition why not apply today!